Petrifying Plushies

This design was created for a brand that produces creepy stuffed animals, catering to people who enjoy horror and spooky aesthetics. The client was open to various ideas but emphasized the importance of incorporating a creepy face or stuffed animal, like a bunny or bear, into the logo. The overall direction was to blend bloody and scary elements with a touch of cuteness, allowing for flexibility in the color palette. The goal was to inject some humor into the design.

With that in mind, I created two distinct designs that combine horror elements with playful charm. These logos aim to reflect the brand's unique balance between fear and fun, making them attention-grabbing for the target audience.