Leafs

This is the logo design I created for a Switzerland-based CBD production and distribution company. The company's goal is to eliminate the stigma surrounding CBD products and make them accessible and socially accepted by people from all walks of life. The design was crafted to support the perception of CBD as a high-quality product. As requested by the client, the founders were included in the logo, but I aimed to create a modern style rather than a classic look.

The logo is intended for use on high-quality boxes and starter kits. Additionally, the company plans to launch its products through events and partnerships with similar brands. To stand out from other brands, I focused on creating a simple, minimal, and elegant design. The composition, enclosed within a circular shape, ensures that the design can be easily applied across various materials.

The approach was to highlight the brand’s social acceptability and quality through a modern and sophisticated design.