Shaka Sweets

I designed a logo for Shaka Sweets, a company specializing in a magical mushroom jelly candy series. The logo is crafted to stand out and be easily recognizable against vibrant backgrounds and across various products. By integrating a mushroom into the text, I created a playful wordmark logo that reflects the spirit of the brand.

Following the logo design, I developed a series of packaging and box designs that enhance the product's appealing content. My aim was to create a psychedelic and visually striking design. The project required five separate holographic packaging and box designs to represent each of the five unique flavors. I dedicated myself to illustrating visuals that evoke the sensations and tastes of each variant, ensuring they resonate with the target audience through their bold and entertaining aesthetics.

The illustrations are set in a rich, complex, and chaotic atmosphere that reflects the strange universes and objects within. Ultimately, my goal was to capture and convey the mind-blowing effects of the product through its packaging, creating an unforgettable visual experience.